It was reported that Google lost its battle on the lawsuit filed by a Belgian News company.

 Google Inc. lost a copyright lawsuit Tuesday to Belgian newspapers that had demanded it remove headlines and links to news stories posted without their permission. The ruling, if confirmed, could set a precedent for how Web search engines link to copyrighted material in the tumultuous arena of online news.

In my previous post, I considered this lawsuit a money making business for they wanted Google to pay them. And I am right about it for Margaret Boribon confirmed it.

The group’s secretary general Margaret Boribon said all companies that republish copyrighted works had to understand that they need to seek permission and pay compensation.

“Content made available by editors is quality content that is very expensive to produce and which has value … and that value should be recognized,” she told reporters.

I think, these people are not contented on the monetization of the traffic that Google News sent to their sites. Or should I say, they do not know how to monetise the traffic.

In the first place, these people could prevent Google from indexing their sites with the use of the robot.txt. But why is it that they didn’t implement it? It is obvious… they want to corner Google and let Google pay for including their site’s pages to Google News and Google Search.

If you’re wondering about this case, here’s a brief info posted at the Google’s blog:

Here’s a quick summary of the case: Copiepresse represents a number of newspapers in Belgium. It sued Google last August claiming that our search engine and news site breached these publications’ copyright. In September, the court ruled in favor of Copiepresse, ordering us to remove these publishers’ content from both Google.be and Google News. We complied with that order and also posted the ruling to both home pages.

And I agree with Google:

We believe search engines are of real benefit to publishers because they drive valuable traffic to their websites. If publishers do not want their websites to appear in search results, technical standards like robots.txt and metatags enable them automatically to prevent the indexation of their content. These Internet standards are nearly universally accepted and are honored by all reputable search engines. In addition, Google has a clear policy of respecting the wishes of content owners. If a newspaper does not want to be part of Google News, we remove their content from our index—all the newspaper has to do is ask. There is no need for legal action and all the associated costs.

Just want to say this,.. Publishers should consider Google their partner in monetizing their content:

It’s time for publishers to stop playing games and to take a more serious look at Google as a business partner that can deliver good value from their services – if you have a good handle on the metrics needed to prove out that value. (source)

What these people did is actually a stupid thing.

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