How to Make Your Link-Building Campaign Natural?
We all know that “link building” is one of the techniques in the field of the Search Engine Optimization. I consider it actually the most effective SEO technique in getting the top rank at a SERP of a particular and targeted search.
But most of the SEOptimizers who understand the power of link building abuse it. They try to manipulate the search engine result ranking by doing the three popular SEO techniques. Google hates backlinks through these techniques which are:
- Link Buying. Lots of bloggers, or webmasters buy links directly from other websites. These links do not wear link-condoms which is the “nofollow” tag. Other bloggers and webmasters use the middle man (broker like TLA, etc.) in getting link.
- Exchange linking. This is the most common thing that bloggers and webmasters do. They find prospect websites for the exchange linking and then they establish links from their websites or blogs to the target website, then ask the owner of the target website to link back to their websites or blogs.
- Link Farming. Those who couldn’t afford to buy links and don’t have the ability to ask other bloggers and webmasters for an exchange linking tend to link-farm. They create a fake network of blogs from a free-blogging service like that of Blogger.com, Wordpress.com, i.ph and similar service. Then from that fake network, they establish links to the target website.
But the algo of the search engines, especially Google, was modified so that those blogs and websites that are caught manipulating the search engine result ranking will be penalized, if not, they will never gain page rank points from the links detected as the result of manipulation.
However, SEO found a solution to this new change in search engine algo. They still use the three SEO techniques mentioned above in getting more backlinks for the websites and blogs they’re optimizing without being detected by the search engine, thus avoiding the penalty. They called it as “building links with natural profile.”
How can you build natural-profiled links?
Backlink is one of the criteria used by Google in ranking websites at the search engine result pages. It is considered as votes of other websites to your blog. The more votes your blog got, the higher is your blog’s ranking at the SERP in a particular search.
However, not all backlinks are considered by Google as valid votes to your blog or website. Only the “natural links” are accepted by Google.
Talking about Natural Links… Well, each of one of us has our own definition of the term “natural links”. You can define it as the links from other websites that are made by the websites’ authors not by the computer program. You can even consider the backlinks your blog got from the three techniques in building backlinks mentioned above as natural as long as those links are established by human not by bots.
However, Google and other search engine have their own definition to the term “natural links”. Since we want Google and other search engines to rank our blogs high up the SERP, then we need to forget our own definition of that term and consider just the definition that the search engine give to that term.
For Google, “natural links” are links given by site’s owner to your blog or website not because they are paid to link to you or just requested to link back but because your blog is linkable. Your blog can be linkable if your blog has the authority over the topic.
For example… If an article of your blog talks about “How to Make Money Online by Blogging” and it really contains the information that everybody need to know, including techniques on how to do it and proofs that your techniques really work… then other bloggers will tend to talk about you at their own blog with links back to your blog.
This kind of links is considered as the best link. And according to Matt Cutts, best links are earned and given by choice.
However, getting a natural links is much difficult to obtain especially if you only have a limited knowledge in link-baiting or in writing articles with high authority. And because of that, you’ve got no choice but to do the link-exchange and other possible methods of getting links back to your blog.
So, to avoid getting any problems with the search engines and at the same time enjoying the benefits of the back-links that your blog got, you now need make your campaign looks natural in the eyes of the search engines.
Here’s how:
- Don’t put all your eggs in one basket. Get backlinks from different blogs and websites with different PR rating but are relevant to the target webpage.
Well, it might be true that backlinks from a high PR domain has the higher PR value for your targeted webpage, but getting tens or hundreds of backlinks from high PR websites will only raise the red flag.
So to stay at the safe side, you better get back-links for your target webpage from websites, regardless of the domain’s PR rating, as long as the content is relevant to the target webpage. - Vary the anchor text. If I can get hundreds of backlinks to this blog with the anchor text “Make Money Online by Blogging” from different websites or blogs with different PR rating but are relevant to this blog, then I’m sure that this blog will stay on the top position of the SERP when searching “Make Money Online by Blogging”.
However, having that huge number of backlinks with just one kind of anchor text will just raise again the red flag that might result to a search engine penalty.
To stay on the safer side, you better vary the anchor text when linking back to the blog.
For example, I can link back to this blog with the anchor texts: “SELaplana“, “Selboy“, “visit here“, “check the website“, “Earn Money Online“, “Make Money Online“, “Online Money Blogging“, “Make Money Online Through Blogging“, etc. - Build the backlinks over time. Just like what they’re always saying, “don’t go out and do all possible things at once for it might ruin you. Do the things as what you have planned and scheduled.“
While you can make your link-building campaign looks natural in the eyes of the search engine, but it is better if you will try to earn “natural links” through link-baiting and by writing quality and with authority articles.
-
Sign up for PayPal and start accepting credit card payments instantly.
As the world's number one online payment service, PayPal is the fastest way to open your doors to over 150 million member accounts worldwide. -
Promote your product to high quality, targeted websites and blogs.
Find effective, influential blogs and highly targeted audiences to advertise.Choose to display your ad across entire blog networks to maximize your exposure to a wide audience.
Related Post
- Pinay Scandal
- Matt Cutts SEO Presentation at Wordcamp
- Why Does my Blog’s Page Rank Drop to Zero?
- Link Baiting – Fishing: Newbie SEO Attacks Experts
- ReviewMe Campaign, Launched
- How Important is the PageRank?
- How to Make Money Online with ClickBank?
- Google Street View Helped Save the Kidnapped Girl
- My Picture on Mars
- Spogee Search, A SEM Company, Not Search Engine
- Cluttered Theme and Layout
- Script to Tell User to Switch fo Firefox
- Make More Money from Your Adsense Link Unit
- Wil Rushmer Coolest Plugin
- Quizzes, Polls and Test at Quibblo
- The Artificial Muscles
- www.sss.gov.ph static information
- sss gov.ph SSS Online Inquiry
Recently Commented
- October 2009 New Teachers Oath Taking, Other Issues
- Krista Ranillo - Manny Pacquiao Scandal
- Angel Locsin
- SSS Disability Benefits
- SSS Sickness Benefits
- AdMob To Join Google
- How to Avail SSS Maternity Benefits?
- Podcasting: What's this?
- Manny Pacquiao Wins, Washed Out Cotto From His Head
- Link Baiting - Fishing: Newbie SEO Attacks Experts
- How Important is the PageRank?
- Licensure Examination for Teachers (LET - October 2009) Result
- Jollibee Scandal: Spread the Word?
- Naruto Series Blog, Making Live Again
- Google PR, Halloween 2009 Update
Comments
29 Responses to “How to Make Your Link-Building Campaign Natural?”
Trackbacks/Pingbacks
-
[...] Link: How to Make Your Link-Building Campaign Natural? – SELaplana [...]
-
[...] How to Make Your Link-Building Campaign Natural? [...]
-
[...] Stupid Link BaitingBusby SEO TestMozilla’s Latest Firefox Security IssueHow to Make Your Link-Building Campaign Natural?No Follow Attribute, Not Really EffectiveDealing Duplicate Contents by CanonicalizationCompliance [...]
This is a nice post idol. Ask ko lang, bakit PR 0 ka? Penalized ba ang site mo?
I think I’m also google penalized pero PR 2 pa rin ako. It’s just that my site is not appearing anymore sa mga keywords na dati mataas ako. Pero when I google site:arkhilario.com, nakaindex pa rin naman ako. So I think I’m just penalized and not banned, right?
Tsaka po, I think the reason bakit ako napenalized eh kasi andami kong tinanggap na mga pingbacks sa iba’t-ibang spam sites. My thinking kasi is pag may naglink sa iyo, + sa site mo un. Eh hindi pala kasi nga mga spam sites. Tama ba ako?
What happened to the blog’s PR?
Here’s what the history:
- March 2006 the domain is initially PR0
- 2007 PR increased to 4 then to PR5
- 2008 PR dropped to 3 then to PR2
- April 2009 dropped to 0
- Now still 0
I think, the drop of PR of this blog is not because of penalty but because of the change in the PR algo of Google.
Bcause of the change in Google PR system, there are links back to this blog that don’t have value anymore plus there are other blogs that are already using “nofollow” tags.
However, the blog is still ranking high on particular keywords.
Now since there are links from other blogs and websites that don’t have value anymore including those coming from spam sites, link farm and penalized websites, then that probably caused the drop of PR.
If you want to verify if your blog has been penalized already, just follow the tips I wrote in my article, “how to know if my blog is penalized by Google“.
With all that have been said, the real factor is where you appear in search results, and not your published pagerank. So, if your search rank has not been effected, then maybe you do not have any problem, But, these kind of instant drops are many times the result of google finding a link scheme.
If it turns out that you had a link scheme issue, the best way to recover is to build natural links from high quality relevant sites, and not thru a scheme.
sorry for the late reply. and thanks a lot for the input.
Sel, Thanks for this very helpful tips about link building!
btw, what happened on your PR?
sir sel..thanks din pala dun sa blog post mo about transferring domain from one webhost 2 another..malaki naitulong skin nun as a guide..nadelete ko accidentally kasi ung comment sa kin lately..sorry..hehehe
Thank you for your informative article on link building. How long does it take for one to move from one page rank to another. Eg from page rank 3 to 4?
Like your post so much. Keep posting good articles
Just play safe with Google i must say. In the past I have done some blackhat/shady link building processes. Some are huge success while some are not…
this is very hard! whew!
Thanks for this awesome information. Now i know how to make a natural backlink. I am newbie in SEO and building websites. Thanks again, keep posting helpful information.
Very helpful post po..sana maging magaling ako sa pagooptimize…
Quite hard pero kapag may tiyaga tiyak may nilaga. Talagang dapat magaling mag-SEO
What about the frequency of the link-building?
Like how often should I build links… something that Google won’t assume as spamming:
Once (twice, thrice, etc.) a day, everyday or Every two days, etc. You get the point!
Pls. share your experience and tips on this one.
i love the last part of your post sel about varying your anchor text. havent known that i could actually raise a red flag.
now i know…
wow, link farming has been a great issue lately ehehhe!
This is really hard but it is worth working for!
Linking is a time consuming process indeed, it worth your effort
Nice post Sel! I think this is how content would play its role for link baiting.
There is so much to learn about SEO and it is very time consuming but I guess with a little persitency I will see the payoff in the years ahead. Thanks for this article.
This is what I need to learn to grow my blog in a natural way so that I will not be penalized by Daddy Google.
Great advice. I have read a lot about the importance of link building but this is the first time I heard the idea of varying the achor text. THis is very good to know and it makes sense.
this is a good post. It has a lot of information on how to link naturally, seo and this is what we needed. Great info. Thanks for sharing.
I am assigned to do link-building to our website. There’s supposed to be a quota per day on the number of links that I create. But I rarely meet the quota.
Hopefully, google will see that as natural link building. And my boss will not take it negatively.
Natural link building is the best way.
I am seo expert.i have 4 years experience of link building with a reliable company in USA(TLB dot com).i used to search relevant pages for them with higher Pagerank.i also know how to build link on them.anyone who is interested to hire me please let me know,i am an individual worker.i am looking for a work.my rates are also affordable.
golde_dust@hotmail.com
Thankyou.